What's the point?:
They didn't want to just shrink the Twinkie, known for its elongated shape, Leavitt said, so they created three, miniature round versions. Leavitt said people enjoy having multiple bites rather than just the one product."It's not some impostor like some portion control products would be," Leavitt said. "From that standpoint it eats like a Twinkie, it smells like a Twinkie, it tastes like a Twinkie."
He didn't disclose how they ensured that the new version kept the taste of the old one.
I would've posted a picture, but I don't have a photo attachment for my microscope... Actually, I was surprised to read that a regular Twinkie only has 150 calories.
